Shop of the Week - jusshar

The Etsy Twitter Team shop of the week is jusshar, featuring the sewn, knit, and crocheted accessories created by Beth Newbern-Hallam. Beth just doesn't run down to the store to buy material for every project. She loves to recyle yarns and fabrics. As she puts it, "I'm really dedicated to using what I have, and repurposing materials into something new." She does buy new materials for use in custom projects, unless the customer is like-minded and requests the repurposed materials!

As for ideas, Beth doesn't just get inspired; she is driven! "I just have an internal need to create. I knit and/or crochet every single day. I can't imagine NOT creating." Another thing Beth loves about her work is its mobility. She'll take it along on trips, car rides...even to her kids' school events! And if she's not getting the result she wants? "I can just unravel it and start over."

On the business front, Beth is planning to revamp her blog and website. She also plans to change the direction of her work from trying to hit trends to creating the items that come from her own imagination. This will be a challenge as she is a full time student in graphics and web design and planning a move to North Carolina where she plans to continue her college education. She wont' be alone though, as her youngest son will be attending the same college!

As for Twitter, Beth does tweet, but considers herself a "dabbler". As a business tool, she approaches social media carefully as she is concerned about being spammy. "That's such a turn off for me personally." Bringing business to her shop has been a struggle, although she has concluded that her sales are cyclical, with increased activity over the holidays. With her busy college schedule and planned relocation, Beth is planning to put her Etsy shop on an indefinate break on November 30th. "I'd like to sell out my Etsy shop(s) by then."


This week, jusshar is offering
25% off to anyone who adds
"SOTW" in the message to the seller!
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Other links to jusshar:
Etsy Shop: http://jusshar.etsy.com
Twitter: http://twitter.com/jusshar
Facebook: http://facebook.com/jusshardesigns
Blog: http://jusshardesigns.blogspot.com

Written by Judy of Wellspring Creations

Shop of the Week - yarncoture

This week the Etsy Twitter Team is featuring yarncoture, the Etsy shop of Maryum Karim. Maryum is a knit/crochet accessories designer who makes an entire line of knit and crochet sweaters, hats, shrugs, scarves, brooches, spa items, and in the near future, perhaps, even bedding and home decor items!

The designs of yarncoture are aimed at customer comfort and satisfaction. Maryum offer a wide range of products and price points to accommodate every preference and be attractive to any budget. Maryum adds, "I also specialize in custom work to provide my customers with a "haute-couture" boutique experience...there's always going to be something special that a man or woman would like to own in their wardrobe and the experience of creating something special for someone is truly...rewarding".

Looking through her shop, it's not surprising that Maryum delights in using the finest materials and trying out new stiches and techniques. And inspiration? She says "Anything can inspire me..a strong personality, a beautiful vintage button, some soft fluffy yarn...anything! I can see a specific person or a specific group of materials and I will try to create around those things to fashion together something extraordinary."

Keep an eye on yarncoture for new designs for the Fall/Winter 2019-2011 season! Maryum is halfway to her goal of 300 sales this year and she's hoping the winter season will bring in lots of sales...and very satisfied repeat customers!

Maryum uses Twitter in a way reminiscent of fine shopkeepers by greeting everyone, talking a little bit about what she's working on, responding to other people's tweets of interest, and maybe tweet about some of the items in her Etsy shop. She believes that keeping her virtual shelves stocked with new and unique items is what brings sales to her shop...and that great customer service results in wonderful word-of-mouth advertising!


yarncoture is offering
Free Worldwide Shipping on SELECTED items
Free Shipping on EVERYTHING shipped within the U.S. and Canada
20% off on all Basketweave Knit Scarves and
20% off on all Amazing Chunky Skinny Scarves
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Check out yarncoture through these venues!
Etsy: http://www.yarncoture.etsy.com
Twitter: http://www.twitter.com/yarncoture
Blog: http://www.yarncoture.blogspot.com
Facebook: http://www.facebook.com/HandKnitsbyYarncoture

..and how about her latest Fall Collection video?!

Written by Judy of Wellspring Creations